Report from the Packbridge AGM

Per-Stefan Gersbro, vd Packbridge

Per-Stefan Gersbro, CEO Packbridge

The room was packed at Media Evolution Center when Packbridge held its AGM on 23 April. In addition to the usual review of the previous year and a number of presentations, the participants were also the first to hear a surprising announcement.

Packbridge can look back at yet another successful year with a number of activities and participation in a variety of projects. This became clear when the CEO, Per-Stefan Gersbro, presented his review of the year. We have been involved in a variety of activities at 12 different places, principally concentrated on Skåne, but we have also been in Karlstad, Örebro, Stockholm and Sundsvall. Among these projects, OpenUp is the biggest, and a project that will continue. We have also worked on gender equality in a project run by Näringsliv Skåne.

Ongoing projects include “Grow International Southern Sweden” which is run by Invest in Skåne and is aimed at helping small and medium-sized companies enter the international market. “Skåne Smart Specialisation” is a project with the ambition of developing a five-year statement of intent that makes it possible to seek larger development projects with other clusters. It deals with intelligent materials, personal health and intelligent, sustainable cities. Together with the German food cluster foodRegio, we are part of a forthcoming project involving 12 organisations in 8 countries and which now includes the majority of the Baltic region. The project is about the sustainable production of food and Packbridge is expected to represent packaging competence in this project.

arsstamma johan

Johan Mårtensson, Packbridge

The packaging field is one of the areas named by the European Commission as a strongly developing market in which a great deal is expected to happen. AdPack is a project aimed at exploiting other competences – in other words clusters within other fields – which can be of benefit to packaging development, such as nano and plasma technology and plastics. Five partners in five countries are involved, and Packbridge is the coordinator. The biggest project, but also the most difficult to understand, is foodbest, the biggest ever investment in food research. This is a KIC (Knowledge and Innovation Community), which has been in the pipeline for a long time but which is now close to realisation. The theme is Food4Future and economically it represents 150 million euros per year for 10 years. It will be operational in 2017. Packbridge is involved in this application too. There is a great deal that indicates that the base for this KIC will be close to our region.

For a while, Packbridge had an office in Lund, but for a variety of reasons we left this a year ago and since then the organisation has been officeless. However, we will now be moving into new premises in Media Evolution Center during the summer. We will then be sharing space with other clusters; something that we are looking forward to.

Top Packaging Summit by Packbridge this year won’t be taking place, simply because it would have clashed with Scanpack 2015. However, it will be back in October next year, and will be held at Malmö Live which is just being completed.

Arsstamma Per Nystrom

Per Nyström, Chairman of the board, Packbridge

Before Per-Stefan Gersbro’s review, Packbridge’s chairman of the board Per Nyström had spoken about the board’s view of developments and also announced a cliffhanger. He made the surprise announcement that Per-Stefan had decided to leave his post as CEO on 1 October this year, and that the board had appointed a replacement. The identity of the replacement was the cliffhanger. After Per-Stefan’s presentation it was time to reveal who the new CEO would be, and this was someone chosen by internal recruitment. Johan Mårtensson, who has successfully worked with OpenUp for us, will take over the position.

Three different presentations were on the programme for the AGM. The first speaker was Bodil Rosvall Jönsson, Head of Business Development and MD of Business Region Skåne. She spoke about Skåne as an innovative region with an explicit ambition to become the most innovative. This need not merely relate to Skåne; if we take the Öresund region and Denmark too, this includes 3.7 million people, and in a few years when the fixed link over (or rather under) the Fehmarn Belt is complete and we have Hamburg within three hours’ drive, it will include 12 million people, and this is an important figure from an international perspective.

Arsstamma Bodil

Bodil Rosvall Jönsson, Head of Business Development and MD of Business Region Skåne

Naturally Bodil also talked about ESS and Max IV which is being built just outside Lund and which will give a significant boost to innovation in our area. This is positive for the packaging industry, not least regarding packaging and barrier materials. Both facilities will not merely be used for research, however; it is important that the environment around them, with new companies, housing and educational facilities, functions and grows. One issue in the region’s success is how we can get young people to stay and how we can get others to move here, for example to study.

“This is actually quite a fun place to live. There’s a special feeling here that appeals to many people, with a great deal to attract them in addition to industry and research, and that applies to the region as a whole”, said Bodil Rosvall Jönsson.

Jan Boberg from Ystad-based Scanfill is often present at Packbridge events and he is extremely satisfied with the help the company – which produces mineral-filled plastics – has received from Packbridge. He shared this in his presentation at the AGM.

Jan Boberg, Scanfill

Jan Boberg, Scanfill

“Scanfill has very warm feelings about Packbridge. We have received a great deal of benefit from you”, he said, adding that they are counting on very strong development in the next few years. The company currently produces 5000 tonnes of material per year. In five years they expect to be as big as their parent company, Polykemi, which manufactures more than 45,000 tonnes of compounded plastic material every year.

Packbridge has not least been of benefit to Scanfill when it comes to finding new business in Asia.

The AGM ended with the future CEO, Johan Mårtensson, giving a description of how the expression open innovation has developed during the two years that he has been working with OpenUp. “We are already living in an open innovation landscape”, he asserted.

Robin Thiberg, Innosensia & Seedfundit

Robin Thiberg, Innosensia and Seedfundit

OpenUp has developed positively and today has 800 users in 20 countries. 30 challenges have been announced and at the time of the AGM there were 200 ideas on the platform. Johan concluded by inviting onto the stage Robin Thiberg from Innosensia and Seedfundit, one of the winners in a challenge that was announced on OpenUp last year. He explained that Packbridge and the network was an important part of reinforcing their self-confidence and which encouraged them to take the step to create a company to move their innovation further.

“Through both Packbridge and OpenUp we have found strategic collaboration partners and met the right people. That has given us a great deal”, said Robin Thiberg.

Ny vd klar för Packbridge – Per-Stefan Gersbro lämnar

I samband med förpackningsklustret Packbridge årstämma den 23 april, som hölls på Media Evolution Center i Malmö, meddelade Packbridge vd, Per-Stefan Gersbro, att han kommer att lämna sin post den 1 oktober i år. Per-Stefan Gersbro är en av initiativtagarna till Packbridge, som grundades år 2010, och han har sedan dess varit vd. På rekordtid har Packbridge vuxit till det största förpackningsklustret i Europa.

Styrelsen har under våren under ledning av ordförande Per Nyström sökt efter en lämplig ersättare. Ny vd från den 1 oktober är Johan Mårtensson som varit verksam i Packbridge sedan slutet av år 2012 som projektledare med utvecklingen av cross cluster samarbete och därmed hur man skapar samarbeten mellan branscher. Innan han kom till Packbridge var han Group Marketing Manager på ÅR Carton. Samma roll har han också haft på PartnerTech.

”Vi i styrelsen ser fram emot den nystart som en ny, ung, vd naturligt innebär”, säger Per Nyström.

”Det finns ingen perfekt tidpunkt, men nu är det en bra tid. Den är projektmässigt optimal och bästa möjliga privat och jag kan nu med stort förtroende lämna över stafettpinnen till en erfaren lagmedlem”, konstaterar Per-Stefan Gersbro.

”Min idé till Packbridge kom i slutet av 2008. Strax därefter hade jag mina första möten med de personer som kom att bli initiativtagare till Packbridge AB”.

”Idag är Packbridge det största förpackningsklustret i Europa, med långt över 200 medlemmar och många samarbetspartners på olika håll i världen. Starka varumärken, som Top Packaging Summit by Packbridge, Packbridge Research Forum och OpenUp har byggts. Genom våra seminarier, som alltid sänds direkt, har synlighet skapats kring allt som händer inom förpackningsområdet. En yrkeshögskola för förpackningsteknik är inne på tredje året i Eslöv och Packbridge medlemsföretag är engagerade i flera intressanta framtidsprojekt”.

”Det har varit en spännande och inspirerande resa, med ett härligt team. Jag är glad och stolt över styrelsens val av efterträdare. Johan Mårtensson har varit med länge och kommer som vd att få möjlighet att utveckla Packbridge till nästa nivå”

”Packbridge är ett fantastiskt kluster och jag ser fram emot att driva utvecklingen vidare efter Per-Stefan Gersbro. Framtiden bjuder på ett flertal utmaningar inom olika områden, gränser mellan branscher suddas ut och det är viktigt att mötesplatser som kluster finns för att stimulera till nytänkande, innovation och diskussion”, säger Johan Mårtensson.

New CEO for Packbridge – Per-Stefan Gersbro is moving on

At the AGM on April 23rd at Media Evolution Center in Malmö, Per-Stefan Gersbro announced that he will be leaving his position on 1 October this year. A new CEO has been found by internal recruitment inside the organisation. Per-Stefan Gersbro is one of the founders of Packbridge, which was created in 2010, and he has been its CEO since that date.

During the spring, under the leadership of chairman Per Nyström, the board has sought a suitable replacement. The new CEO from October 1st will be Johan Mårtensson, who has been active inside Packbridge since the end of 2012 as a project manager working with the development of cross cluster collaboration and how to create collaboration between industries. Before he came to Packbridge, he was Group Marketing Manager at ÅR Carton. He had also occupied the same role at PartnerTech.

“The board is looking forward to the new start that a new, young CEO naturally implies”, says Per Nyström.

“There is no perfect time, but now is a good time. It’s optimal in terms of projects, and the best possible time privately, and I can confidently hand over the baton to an experienced team member”, says Per-Stefan Gersbro.

“My idea for Packbridge came at the end of 2008. Immediately after that I had my first meeting with the people who would be the founders of Packbridge AB”.

“Today Packbridge is the biggest packaging cluster in Europe with in excess of 200 members and many collaboration partners in different places across the world. Strong brands, such as Top Packaging Summit by Packbridge, Packbridge Research Forum and OpenUp, have been created. Through our seminars, which are always broadcast live, visibility has been created around everything happening within the packaging field. A vocational course in packaging technology is in its third year in Eslöv, and Packbridge member companies are engaged in several interesting future projects”.

“It has been an exciting and inspirational journey, with a wonderful team. I am proud and happy about the board’s choice of successor. Johan Mårtensson has long been involved with Packbridge and as CEO he will have the opportunity to take the organisation to the next level”

“Packbridge is a fantastic cluster and I look forward to moving development further after Per-Stefan Gersbro. The future offers a number of challenges within different areas, the boundaries between industries are being blurred and it is important to have meeting places such as clusters to stimulate innovation and discussion”, says Johan Mårtensson.

Meet the future with smart specialisation

Next week sees an important event in the calendar – the Packbridge AGM on 23 April. The theme for the afternoon will be Meet the Future with Smart Specialisation – and the intention is to provide an insight into the dynamics and direction of industry in Skåne, with a special focus on the packaging sector.

Of course no AGM can take place without a good description of the past business year. As usual, Per-Stefan Gersbro will provide us with that overview, and the AGM will be followed by four speakers on topics linked to our theme.

Bodil Rosvall Jönssonwill speak first. She is Enterprise Manager and CEO of Business Region Skåne, and her presentation is entitled “Skåne – a region with focus on innovation”.

Representing the industry will be Jan Boberg, vice CEO of Ystad-based Scanfill, which has really begun to gain momentum after a tough initial period. Scanfill, which is owned by Polykemi, has a business concept involving offering cost-effective and sustainable packaging materials, and is a great example of a Swedish company based on innovative knowledge.

Johan Mårtenssonis project manager at Packbridge, and together with entrepreneur Robin Thiberg from Innosensia and Seedfundit, he will give an insight into the opportunities of open innovation and talk about how it is going to rewrite the rules for business.

The event will conclude with a panel discussion.  The AGM will be held in Swedish, but the presentations will be given in English.

The venue is Media Evolution City, Stora Varvsgatan 6 in Malmö. The meeting starts at 15:00 and finishes at 17:00, after which we will be offering refreshments. You are more than welcome to arrive a little early for coffee and networking.

Register your participation via Eva Norling Gersbro at  eva@packbridge.se.

We look forward to seeing you for a very rewarding afternoon!

Möt framtiden med smart specialisering

Låt oss få påminna om nästa veckas viktigaste möte – Packbridge årsstämma den 23 april. Temat denna eftermiddag är Meet the Future with Smart Specialisation – och avsikten är att ge en bild över dynamiken och riktningen för näringslivet i Skåne och då med ett speciellt fokus på förpackningssektorn.
Ingen årsstämma utan en bra beskrivning av det år som gått. Per-Stefan Gersbro ger oss bilden i vanlig ordning. När allt är klarlagt står fyra talare beredda att knyta an till temat.

Bodil Rosvall Jönsson inleder. Hon är Näringslivschef och VD för Business Region Skåne och har satt den här rubriken på sin presentation: ”Skåne – a region with focus on innovation”.

Representant för industrin är Jan Boberg, vice VD för Ystadsföretaget Scanfill, som har fått ordentlig fart på verksamheten efter inledande år där uthållighet krävs. Scanfill, som ägs av Polykemi, har en affärsidé där man erbjuder kostnadseffektiva och hållbara förpackningsmaterial. Ett bra exempel på ett svenskt, innovativt kunskapsföretag.

Johan Mårtensson är projektledare på Packbridge och tillsammans med entreprenören Robin Thiberg frånInnosensia och Seedfundit kommer han att ge en inblick i det öppna innovationslandskapets möjligheter och hur det kommer att rita om spelplanen.

Programmet kommer att avslutas med en paneldiskussion.  Själva stämman hålls på svenska, presentationerna ges på engelska.

Platsen är Media Evolution City, Stora Varvsgatan 6 i Malmö. Vi startar klockan 15.00 och är klara 17.00 då vi bjuder på något att äta. Kom gärna en stund före, för en fika och lite mingel.

Anmäl ditt deltagande till Olof Nyström via  olof@packbridge.se

Välkommen till en givande eftermiddag!

Be one of around 150 people who know everything about current packaging research

7 May is going to be a special day. The cream of Nordic packaging researchers will be on stage at Medicon Village in Lund to present the very latest in packaging research.

 

As things stand there will be 12 speakers and an audience of around 150 people, and there are many reasons to join them. To be up to date on the latest developments and have a glimpse into the future is obviously important. It will be a full day event addressing a variety of areas.

 

If your company is a member of Packbridge, attendance is free. If you are not a member, the cost is just SEK 1490 for a full day of valuable information plus coffee and lunch.

You will find all the information you need at www.packbridgeresearchforum.com.

Bli en av runt 150 personer som vet allt om aktuell förpackningsforskning

Den 7 maj trängs gräddan av nordiska förpackningsforskare på scenen på Medicon Village i Lund. Det är dags för Packbridge Research Forum.

 

Den 7 maj är en speciell dag. Det finns speciella dagar för snart sagt allt, nyligen var det till exempel ”bulle i bullens” dag i Skåne, det vill säga en dag för det speciella fenomen där man gröper ur en franskbrödbulle och stoppar in arraksbulle. Gott, nja, men mättande, jodå. Kanske inte en av vårens viktigaste dagar, men den 7 maj är det definitivt viktigt. Då trängs gräddan av nordiska förpackningsforskare på scenen på Medicon Village i Lund för att presentera den absolut senaste förpackningsforskningen. Tolv talare kommer att locka runt 150 personer som det ser ut i skrivande stund, och det finns all anledning för dig att bli en av dem. Att vara uppdaterad på utveckling och framtid är självfallet viktigt. Det blir en heldag som täcker in en mängd områden.

 

Är ditt företag medlem i Packbridge är det kostnadsfritt att vara med, är ni inte medlemmar får ni betala, men 1 490 kronor för en heldag med värdefull information plus kaffe och lunch är en blygsam kostnad.

Du hittar all information du behöver på www.packbridgeresearchforum.com.

Rosti ny medlem i Packbridge

Rosti GP AB (f d Gislaved Plast), stor tillverkare av bland annat skruvförslutningar till kartongförpackningar och mycket annat formsprutat plastgods, har gått med som medlem i Packbridge. Rosti har närmare etthundra anställda och inte mindre än etthundra formsprutmaskiner i låskrafter mellan 50 och 500 ton. Främst jobbar man mot livsmedels- och dryckesindustrin samt kosmetika och förpackning.

– Packbridge har under åren gått från lokalt till globalt fokus, hela tiden med utvecklingen av förpackningen som det absoluta kärnvärdet, säger Jonas Ewing (bilden), vd på Rosti GP AB.

– Rosti har under många år fokuserat mer internationellt än nationellt med fokus på kapsyler och förslutningar. Det känns nu helt naturligt att bli en del av den packaging “community” som Packbridge byggt upp, samtidigt som vi behöver influenser för att utveckla oss och ej heller är rädda för att dela med oss.

Vi hälsar självfallet Rosti GP AB varmt välkomna.

Rosti now a member of Packbridge

Rosti GP AB (formerly Gislaved Plast), a major manufacturers of products including screw fastenings for cartons and many other injection-moulded plastic goods, has become a member of Packbridge. Rosti has around 100 and no less than 100 injection moulding machines with clamping forces of between 50 and 500 tonnes. “We mainly work with the food and beverage industry, as well as in cosmetics and packaging.

“Over the years, Packbridge has gone from a local to a global focus, with packaging development as the constant core value”, says Jonas Ewing, CEO of Rosti GP AB.

“For many years, Rosti has also concentrated more on the international than the national, with a particular focus on bottle tops and closures. It now feels completely natural to become part of the packaging “community” that Packbridge has built up at the same time that we need influences to develop further. We also look forward to sharing our experience.” 

We would like to take this opportunity to extend a warm welcome to Rosti GP AB.

Take up the new OpenUp challenge and win SEK 3000

Excuse me, can you read what it says on this packet?

This is how it feels for a lot of people when they try to read what is written on much of today’s packaging.

Packaging is becoming smaller but the information requirements are becoming larger. The main purpose of the information on a package is to inform the consumer about whether or not the product is suitable, while providing sufficient information to allow them to make their own, safe choices. It is of the utmost importance that the information is available, but does everything need to be printed on the packaging?

The challenge
Recently, solutions to the information requirements have been everything from large leaflets to smaller fonts – both of which create a smaller space for marketing and make it more difficult for the consumer to read and obtain the necessary information.

How can new technologies such as printed electronics, sensors, apps and QR codes be adapted to solve this problem? What are your ideas?

Why should you contribute?
If you’re interested in changing how we currently interact with packaging and have an interesting idea. As an incentive, we will announce the contribution that we consider to be the most interesting as the winner of the challenge and give you publicity during Skåne Innovation Week. There is also a cash prize of SEK 3000.